Main Areas of Functionality: |
 |
VIP
Administration |
| |
Comprehensive
and integrated customer information
provides the foundation of customer
relationship management and marketing
strategy formulation |
| |
Information types: |
| |
Personal
particulars - age group,
birthday month, interested category,
contact, ... |
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| Transaction
related info -
|
VIP
grade, purchase frequency /
amount / location / item, bonus
points balance, ... |
|
| |
Enquiry
/ Complaint - about
product / shop / sales / membership |
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| Others
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buying
habit, satisfaction level, comments
on products / services feedback
from survey or questionnaire,
etc. |
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Contact
us for more details
|